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Geza
UI/UX, Web Design, Graphic design, Brand Identity
For more than 20 years the GEZA Brand has made real waves in the building and home improvement industry; not only for its superior aesthetic and quality of manufacture, but also because GEZA has challenged conventional methods of construction, supply, procurement, and installation.
Objective
Clean and on brand – I design a modern, IKEA inspired website
In 2023, GEZA made a strategic decision to update their brand identity and enhance their online presence. As a seasoned member of the design team, designing several marketing assets including exhibition stands, street signage and brochures to name a few, I was tasked with leading the charge and creating a modern website that would attract a younger demographic, offer a seamless user experience and provide them with a look and feel that distinguish them for their competitors. The idea for the look and feel of the website came from the unique concept of the GEZA logo and the parallels drawn from IKEA, albeit at a much smaller scale.


The Geza Product Brochure
The Geza Product Brochure provides customers with yearly updates on the current catalogue offered for the year with a print and web variation. Along with a link to a downloadable PDF version, we employed the use of Flipbook, which enabled us to virtually display the brochure on the web.